Absolut Rainbow 2017 Limited Edition Vodka

The Absolut Company


New product


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49,95 € Tax included

1.5 kg
Delivery: Available

There are as many ways to delight in Absolut Vodka Original as there are times it is distilled - countless. Alone or with friends. You can combine it or take it pure.

More details

Volume 70cl
Spirit Vodka
Country Sweden
Alcohol content 40,0%

They say that the family touches you and the friends are chosen. But in his world it is different. Since the early 1980s, Absolut has proudly celebrated the LGBTQ+ community and brought together the chosen family in bars, clubs and gatherings around the world in this community.

These premises have become safe spaces where the LGTBIQ+ community has been forming these chosen families, which have provided support networks for people looking for a place to belong.

That is the power of the queer community. Absolut celebrates the power of the family that is chosen and toasts another 40 years of creating family bonds accompanied by a good drink.

With this campaign and this bottle they want to shed light on the different types of families that have arisen in those places that they have made home. They want to toast those special people who accompany you in moments of happiness and sadness as they make their way in the world. Those with whom you share your ideas, your secrets and, why not, also a drink. Those are the people you have the best memories with. A toast to the family that is chosen!

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